Branding + Logo Design

Create an amazing first impression!​

I create robust and prominent brand identities that are custom-tailored to fit your business and ideal audience. The branding process itself is a collaborative one; I will work one-on-one to delve deep into your business’s heart to uncover what it is all about.

Branding packages will cover everything you need to propel your marketing efforts, both online and offline. The brand package includes items such as primary logos, secondary logos, favicons, custom colour and font systems, and full brand guidelines to help you maintain consistency and uphold your branding’s integrity on your own in the future.

Leave the stress of trying to design your brand behind so you can get back to doing what you love.

The Design Process

Ready to learn more about working together? Here is a general idea of how the process will go.

Getting started

Let’s chat. Send me an emailand if needed, we can set up a quick phone call or a virtual meeting so that I can learn more about your business, your needs, and what you do. 

Once we decide that we are a good fit, I will send over a contract for you to sign. A 50% deposit will be required to lock in and schedule the project. 

Discovery

Next, I will ask you to do a little bit of homework by filling out a questionnaire that will give me a solid understanding of who you and your business are. I’ll also have you send me any inspiration you’ve collected or any extra details you want me to know about.

Moodboard

After I have processed all the information, I will create a mood board. It can contain inspirational examples of photos, colours, typography, quotes, patterns, shapes and more that make up a cohesive direction for a brand that can be displayed and understood on one page. This will ensure that we are seeing eye-to-eye before diving deeper into the branding process.

Ideation and revisions

Once the mood board is approved, you can sit back and relax as I jump into brand development and start sketching out ideas. Once I have landed on something, you’ll receive two design options to pick from. If necessary, two rounds of revisions are included.

Completion

Once you are 110% happy with your new brand and logo, I will ask that you make the final payment.

Once payment is received, I will package up all the files and assets and share them with you using Dropbox.

Get excited to launch your new brand!

Pricing & Packages

If you require something else, I can always customize the package to your needs.

Basic Branding Package

$ 1,250 + GST
  • Primary Logo
  • Alternate logo or sub-mark
  • Favicon
  • Customized colour palette
  • Font system
  • Brand guidelines booklet
  • Social media profile picture and banner​

FAQs

Please message me if you have any questions that are not listed here. 

How does the payment work?

After we chat and decide that we are a good match, you will need to pay a 50% non-refundable deposit to book your project and secure your spot. At the end of the process, you will need to pay the remaining 50% balance before you receive the final files. Payments can be made by e-transfer or cheque.

Can you make me just a logo?

In short, no. I genuinely don't believe a logo can be successful unless there is a solid strategic base and thought behind it, so I only offer branding services. ⁠Branding is a much more collaborative process. It will get down to the roots of your business. We will learn things like your businesses, why, what sets it apart, what problems it solves, and your target demographic. By doing so, you clarify what your business is or isn't setting a clear direction for success. ⁠

What kind of logo file types will I receive?

You will receive high resolution files in colour, black, and inverse. File types include .eps, .pdf, .jpeg, and .png.

How long does this process take?

Basic branding packages take 4 weeks. 

AnastasiaDSouza​

Iva was recommended to us by one of our residents, and her previous work made an impression on us. This project was very important to our community and organization, and we were looking for an expert to help guide us through the process of re-creating our brand. Iva was very responsive, organized, and professional. Her talent as a graphic designer, and attention to detail was invaluable to us. The result was outstanding and fully endorsed by all.

Are You Ready To Move Forward?

Let’s chat about your ideas! Please take a moment to fill out the short form on the contact page.